Insurance infrastructure was built for forms and humans, not AI agents. AI outputs are probabilistic, but insurance systems require structured data with certainty.
Enable AI insurance journeys safely and compliantly.
Malcolm connects AI agents like ChatGPT to insurer pricing and underwriting systems - turning conversations into compliant quote and bind transactions.
What can I help with?
ChatGPT can make mistakes. Check important info.
Backed by Founders Factory
That's why we built Malcolm. A compliance layer between AI agents and insurer systems - so every request is translated, every transaction is monitored, and every quote meets regulatory standards. Allowing you to distribute insurance quotes anywhere, on any channel.
Compliance LayerAll you do is choose the channel. Malcolm allows you to show up wherever your users are - AI chat, voice, embedded widgets, or checkout - fully compliant from day one.
AI-powered chat for your website
I'm buying a new home. Can you find me some comprehensive cover options?
Absolutely. Here are a few options that could be a good starting point:
Home Plus
Buildings & Contents
£32.50
Meridian
Home Cover
Buildings & Contents
£28.75
Clearway
Add widget to any webpage
Hi! Need travel insurance for your trip?
Yes, 2 weeks in Spain
I can get you covered in under 2 minutes
Sell insurance through ChatGPT
Of course! Here's a quote based on your details and itinerary. It's with Meridian Travel Plus at £18.50 and it covers medical, cancellation and baggage.
Your Meridian Travel Plus policy is now active ✓ — documents sent to your email. Have a great trip!
Ask ChatGPT…
One-click insurance at checkout
Coming soonProtect your purchase
Sell insurance through WhatsApp
Coming soonMalcolm
online
Hi! I'm Malcolm 👋 I can help you find travel insurance for your trip. Where are you heading?
Spain for 2 weeks, flying next Monday
Great choice! I've got a quote for you, it's £18.50 with Clearstone - and that includes medical, cancellation & baggage cover.
That sounds perfect, go ahead
Done ✅ Your policy is active. I've sent your documents here — have a great trip!
Message
Quote insurance over a phone call
Coming soonMalcolm AI
That's just the surface. Underneath every channel, Malcolm gives you compliance monitoring, conversion analytics, and full control over how AI represents your products.
Compliance Monitoring
Make sure your AI storefront stays compliant, on every channel, at all times.
Real-time checks on mandatory disclosures, legal text, and advice boundaries
Per-jurisdiction rules that adapt as regulations evolve
Cross-model consistency scoring across every platform
Gate enforcement for multi-step quoting and escalation workflows
Sessions
Quotes
Bound
AI app analytics
Track how AI-driven channels convert, quote, and bind - with full visibility into every transaction.
Conversion funnels from chat to quote to bind across every AI app
Per-platform breakdown of volume, pricing, and drop-off rates
Real-time monitoring of hallucination rates and data accuracy
Exportable reports for underwriting, compliance, and distribution teams
Output control
Shape how AI platforms answer questions about your products - grounded in your own knowledge base, not the model's best guess.
FAQ search tool allows LLMs pull answers directly from your knowledge base
Responses grounded in approved content - reducing hallucinations and off-brand messaging
Update your FAQ anytime and every connected AI platform reflects the change immediately
Full audit trail of which FAQ entries were used to inform each customer interaction
Stay compliant as regulations evolve. GDPR, the EU AI Act, DORA. Whatever the requirements, Malcolm helps you keep up.
27001
Integrate with existing systems. Connect directly to your core policy admin, pricing, and underwriting systems without ripping and replacing.
Protocol